facebook linkedin twitter

VR and AR Made a Scene at CES 2018

VR and AR Made a Scene at CES 2018

The International Consumer Electronics Show (CES) is designed to showcase new technology and products to the world, with a focus on industry professionals and companies that want to showcase their latest projects. The show, which was held in Las Vegas in January, saw the introduction of many consumer products, but the ones that showed off new virtual and augmented reality capabilities made a considerable impact on attendees.

Hype has been building over VR and AR for years now; hype which has failed to meet the considerable expectations placed on the technologies. It turns out that these innovators are coming up with valuable new ways in which to leverage these rather complex technologies.

Virtual Reality
Even now, virtual reality is a huge deal. Manufacturers are still finding ways to develop both hardware and software for it specific use. However, the problem that developers are finding is that VR has taken too central of a role in the entertainment industry compared to its more practical or business-oriented purposes. In the future, manufacturers are hoping to create valuable applications for the technology to keep the demand high.

In an article for Forbes, Charlie Fink showcases that VR will most certainly show a profit, but the market is still only at around $2 billion per annum. Judging from previous trends set by color TV, VCR, PC, cell phones, and the Internet, it’s not beyond the realm of possibility that the standard consumer will see VR as a worthwhile investment before too long. However, Fink points out that “...before VR companies can understand how consumers want to spend, they need to cater to how consumers want to consume.”

Even though it’s not as profitable as other technologies at the moment, VR had a huge presence at CES. New technologies in VR ranged from novelty to necessity, including the HTC Vive Pro and an analytical tool called Looxid. Looxid allows for marketers and analysts to track eye movement and brain activity during use, providing information that should improve the way businesses understand consumers. For a more practical tool, the Meshroom VR headset can turn CAD drawings into legitimate 3D prototypes that can be effective for the use of architecture or engineering.

Regardless, even though VR has been around for quite some time, it is still a developing and volatile technology. It’s clear that it will be worth the investment in the near future--particularly when more useful applications are developed that can take advantage of it.

Augmented Reality
Compared to virtual reality, augmented reality is a bit more tame and less of an attention-grabber. Instead of transporting the user to a virtual world, augmented reality adds virtual elements to your surroundings. The easiest example to help explain this technology is to add a top-down overlay interface to your field of vision, allowing for the viewing of information or analytics at a glance. Yet, AR has found plenty of use in the real world already, from statcasts in the sports world to smartphone games like Pokémon Go. Some developers, like Google and Apple, have invested considerably in the creation of augmented reality applications, and it’s only going to improve in popularity as more companies create effective ways of leveraging AR.

At CES 2018, AR was a prominent force. Manufacturers are finding new and improved ways to take advantage of displays. Some of the more notable products include Vuzix Smart Glasses with Alexa--much like Google Glass, but with Amazon’s Alexa built into it. WinRay’s AR windshield is another device you should keep your eye on. This windshield can display directions, roadside information, and even basic car functions. Even Apple’s iOS 11 comes with built-in AR.

What are some ways that you can think of to take advantage of AR and VR? Let us know in the comments, and be sure to subscribe to our blog.

Is Your Mobile Data Safe?
Tip of the Week: Protecting Your Mobile Device in ...
 

Comments

No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Guest
Friday, October 19, 2018

Captcha Image

Mobile? Grab this Article!

QR-Code dieser Seite

Tag Cloud

Security Tip of the Week Technology Best Practices Privacy Internet Cloud Business Management Software Business Computing Hackers Microsoft Backup Managed Service Provider Workplace Tips Productivity Data Hardware Business Saving Money Email Malware Network Security IT Services IT Support Hosted Solutions Efficiency Google Small Business User Tips Computer Smartphones Gadgets Quick Tips Mobile Devices Business Continuity Disaster Recovery Innovation Mobile Office Virtualization Network Microsoft Office Android Social Media Server VoIP Mobile Device Management Smartphone Collaboration Communication Miscellaneous Ransomware Upgrade Windows 10 Data Backup Data Recovery Unified Threat Management Windows Tech Term Remote Monitoring Operating System IT Support Passwords Mobile Computing Managed IT services BYOD Remote Computing Vendor Management Holiday Apps Facebook Productivity WiFi communications Cybersecurity Marketing BDR The Internet of Things Analytics Firewall History Users Apple Automation Data Management Outsourced IT Phishing Alert Internet of Things Mobile Device Managed IT Services Browser Save Money App IT Consultant Artificial Intelligence Gmail Bring Your Own Device Big data Antivirus Encryption Spam Maintenance Content Filtering Health Going Green Office Bandwidth Managed IT Help Desk Windows 8 Outlook Wireless Technology Search Cybercrime Hiring/Firing Printer Tech Support Virus Hard Drives Cost Management Best Practice Information Technology Lithium-ion Battery Office 365 Budget Two-factor Authentication Cloud Computing Recovery Employer-Employee Relationship Money Document Management Business Technology Training Hacking Computers Saving Time VPN Phone System Travel IBM Update Compliance Risk Management Data storage Administration Website Government Save Time Access Control Humor Networking It Management Legal Proactive IT Regulations Running Cable SaaS Intranet Hard Drive Education Windows 10 Law Enforcement Customer Service Solid State Drive Wireless Applications DDoS Flexibility Fax Server Business Intelligence Black Market Digital Payment Laptop Downtime Business Growth Word Machine Learning Comparison Tablet Data Security Avoiding Downtime Password Cortana Telephone Systems Company Culture Patch Management Blockchain iPhone Computer Repair Hacker Social Networking Paperless Office Data Loss Sports Information File Sharing Computing Excel Disaster End of Support Twitter Hosted Solution Data Breach Robot User Current Events Customer Relationship Management Augmented Reality Mobility Project Management Securty Social Engineering PowerPoint Chromebook Start Menu Tech Terms Documents Mobile Technology Heating/Cooling Text Messaging Net Neutrality Bluetooth Webcam Computing Infrastructure Hack Chrome Software as a Service Storage Lifestyle How To Download Managed Service Private Cloud Cryptocurrency Uninterrupted Power Supply Conferencing Router Google Docs Telephony Computer Accessories Bitcoin Retail Experience Taxes Monitors Inbound Marketing Cleaning Data Protection eWaste Office Tips Value Trending Monitoring Distributed Denial of Service Mouse YouTube Public Cloud Pain Points Programming Statistics Unified Communications Settings Management Scam Processors USB Redundancy Identity Theft Network Congestion Vendor Presentation Vulnerabilities Google Maps Healthcare Digital Virtual Desktop Co-managed IT Politics IT service Specifications Safety User Error Virtual Reality Streaming Media Emails Websites Automobile Social Gaming Console Motion Sickness Read Upgrades Username Data Warehousing Digital Signature Debate Scalability Unified Threat Management Backup and Disaster Recovery Harddrive Gamification Access Teamwork GPS Messenger Tracking LiFi Screen Reader Customer Resource management Emergency Hard Drive Disposal Entertainment Rental Service Device Management Meetings Smart Tech Distribution Microsoft Excel External Harddrive Piracy Upload Computer Care Web Server Content Management Deep Learning HTML Google Drive Windows Server 2008 Cabling Business Managemenet Work/Life Balance Fiber-Optic Database PDF Mobile Security Spyware Mobile Payment Best Available Keyboard 3D Ebay Books Workers Visible Light Communication Memory Telephone System Vulnerability Best Practives Thin CLient Wi-Fi Administrator Supercomputer online Currency IT consulting Multi-Factor Security Cost Proxy Server Domains Smart Phones Software License Trends Electricity Printing Microchip Devices Electronic Medical Records Windows 7 Public Speaking Microserver Worker Fraud Tactics UTM Content cache Television Shortcut Adminstration Pirating Information Reading Samsung LinkedIn Advertising Flash Leadership CIO Entrepreneur Employer Employee Relationship Windows XP Legislation Error Dark Web Troubleshooting Get More Done G Suite Staffing Google Wallet IT Plan Enterprise Resource Planning WannaCry Downloads Hacks Physical Security Archive Displays Accountants A.I. Health IT Time Management Freedom of Information HIPAA Turn Key Licensing Skype Society email scam Addiction Corporate Profile Environment Printer Server Micrsooft Multi-factor Authentication Assessment SharePoint Competition Relocation Tablets Electronic Payment Trojan Banking Botnet Google Calendar Organize Wireless Headphones Telephone Bookmark Tip of the week Business Owner Sync Point of Contact Drones Migration Connected Devices Notifications CCTV Equifax Fleet Tracking Touchscreen News IP Address Network Management VoIP Upselling Computer Malfunction Device security MSP Consultation Evernote Application Video Surveillance Reliable Computing Permissions Language Knowledge Human Resources Business Metrics Technology Tips Recycling Nanotechnology Social Network Browsers Virtual Assistant Saving ZTime In Internet of Things Analytic Desktop Finance switches Writing Startup Asset Tracking User Tip Fake News Product Reviews Music Business Cards Service Level Agreement Audit Webinar Data Analysis Printers Productuvuty Managing Stress 3D Printing Regulation CrashOverride Capital

toner1