facebook linkedin twitter

Computerware Blog

Interpreting Analytics Isn’t Always Cut and Dry

Interpreting Analytics Isn’t Always Cut and Dry

In business, making good decisions is a must. You have to manage risk well. Today’s business is using analytics to drive decision making, and therefore needs to design and implement platforms that make this possible. If a business doesn’t properly set up their analytics or intelligence systems, their decisions may not be made with a useful perspective. Let’s take a look at these systems to see if you may be being fooled by your own numbers.

Knowledge Base

You’ve been using analytics for your web traffic, and it has worked so well that you are looking to implement a system that will allow you to look at the numbers for your entire business. The first thing that any business has to realize is that they’ll need a reliable cache of information if they want to get any proper reports. To do that, there needs to be a database that properly represents the data you want to analyze.

The data warehouse is essentially a strategy where the databases that your organization uses to function are also stored in a massive central database that will allow the sophisticated analytics software to have the best representation of your business as possible. By feeding a centralized database from all outlying databases, you will have all the data you need to get a proper read on how your business is functioning.

Mistaken Conclusions

The other half of getting analytics to work for your company is the actual deciphering of the figures. This means reports...lots of reports. There are some seemingly simple mistakes people make when reading reports that lead to wasted capital and resources and inefficiency from bad suppositions. Here are a few examples:

  1. Correlation Doesn’t Always Mean Causation - There are times when you will be comparing seemingly similar metrics only to discover that the two variables have no direct (or indirect) relationship with each other. Make sure similar trends aren’t just coincidences before acting on your data.
  2. Make Sure to Keep Everything in Context - When you are actively using analytics and you start making headway in one facet of your business, it can be intoxicating. It’s best not to transfer a false optimism to other parts of your business. If the indicators say they won’t work, they likely won’t.
  3. Too Many Stats - Whether you are just tracking too many metrics, or you are tracking some that are completely meaningless (and therefore worthless), spending time on erroneous metrics can convolute your goal of understanding the practical operational effectiveness of your business. Scale your reports back to measuring metrics that you know are more meaningful.
  4. The “Wow” Factor - Metrics that report very positive or very negative situations will always be outliers. A good rule of thumb is to look into what’s causing this data to spike or drop like a rock.

Business is changing, and to get more, you need to use your data. If you would like some information about how to integrate data analytics into your business, call Computerware today at (703) 821-8200.

Phishing Attacks Are Besting Two-Factor Authentica...
Cable Modem Considerations


No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Thursday, April 18, 2019

Captcha Image

Mobile? Grab this Article!

QR-Code dieser Seite

Tag Cloud

Security Tip of the Week Technology Best Practices Privacy Internet Cloud Business Computing Software Business Management Hackers Microsoft Data Workplace Tips Backup Managed Service Provider Productivity Hardware Network Security Business Email Saving Money Hosted Solutions Malware IT Services Efficiency IT Support Google Small Business User Tips Computer Smartphones Mobile Devices Innovation Quick Tips Business Continuity Gadgets Disaster Recovery VoIP Microsoft Office Network Social Media Android Productivity Data Backup Collaboration Communication Mobile Office Virtualization Server Smartphone communications Data Recovery Mobile Device Management Miscellaneous Upgrade Cybersecurity IT Support Ransomware Windows 10 Tech Term Phishing Unified Threat Management Windows Operating System Vendor Management Passwords Holiday Facebook Remote Monitoring BYOD Managed IT services Remote Computing Automation Apps Analytics Mobile Computing BDR WiFi Users The Internet of Things Apple Mobile Device Marketing Outsourced IT Internet of Things Data Management History Firewall Artificial Intelligence App Managed IT Services Browser Alert Save Money Encryption IT Consultant Cloud Computing Big data Office 365 Spam Health Two-factor Authentication Gmail Content Filtering Going Green Office Windows 10 Bring Your Own Device Maintenance Bandwidth Printer Antivirus Managed IT Virus Training Tech Support Search Budget Hiring/Firing Hard Drives Business Technology Lithium-ion Battery Best Practice Information Technology Saving Time Cybercrime Outlook Windows 8 Help Desk Cost Management Wireless Technology Access Control Money Document Management It Management Phone System Blockchain Computers VPN Recovery Employer-Employee Relationship IBM Travel Education Healthcare Update Hacking Save Time Compliance Data storage Managed Service File Sharing Customer Service Hard Drive iPhone Running Cable Proactive IT Legal Mobility Networking Government Website Information Regulations Intranet Twitter Augmented Reality SaaS PowerPoint Risk Management Law Enforcement Humor Applications Administration Solid State Drive Digital Payment Router Downtime Black Market User Flexibility Cryptocurrency Avoiding Downtime Comparison Tablet Data Security Company Culture Social Laptop Computer Repair Wireless Business Growth Google Maps DDoS Current Events Patch Management Social Networking Data Loss Social Engineering Scam Excel Management Paperless Office Vulnerabilities Data Breach Customer Relationship Management Word Sports Retail Disaster Computing Fax Server Password Cortana Hosted Solution Digital Value End of Support Project Management Telephony Robot Websites Securty Machine Learning Hacker Business Intelligence Telephone Systems USB Distribution Software as a Service Vendor Uninterrupted Power Supply Presentation Public Cloud Bluetooth Computer Accessories Conferencing Vulnerability Safety Virtual Desktop Bitcoin Inbound Marketing Identity Theft Specifications Data Protection Google Docs Windows 7 Trending Documents Experience Mouse Monitoring Entertainment Cleaning Pain Points Politics Heating/Cooling Monitors Virtual Reality User Error Programming Emails Office Tips Co-managed IT Statistics Storage Automobile Network Congestion Chromebook Voice over Internet Protocol Computing Infrastructure Hack YouTube Redundancy Unified Communications Settings How To Streaming Media Download eWaste Evernote Private Cloud Lifestyle Gaming Console Virtual Assistant Start Menu Tech Terms Webcam Microchip Taxes Text Messaging Net Neutrality IT service Distributed Denial of Service Processors Mobile Technology Chrome Cooperation Piracy Upload Computer Care Content Management Employer Employee Relationship Google Play Smart Tech Upgrades Microsoft Excel Business Managemenet Business Owner G Suite Thin CLient Hacks Physical Security Processor HTML Google Drive Windows Server 2008 3D Ebay IP Address Licensing Microsoft 365 Fiber-Optic LiFi Database Get More Done Smart Phones Banking Botnet Browsers Human Resources Mobile Security Printer Server Spyware Mobile Payment online Currency Relocation Application Tablets Medical IT Telephone System Turn Key User Tip Software License Trends Work/Life Balance Trojan Electricity Printing Security Cameras Multi-Factor Security Deep Learning Cost Sync Leadership Notifications CCTV Navigation Devices Organize Adminstration Pirating Information LinkedIn Solutions Fraud Visible Light Communication Tactics Memory Business Metrics Computer Malfunction Data Analysis UTM Content cache Television Digital Signature Reliable Computing Professional Services IT consulting In Internet of Things IT Plan Enterprise Resource Planning WannaCry Downloads Archive Teamwork GDPR Legislation Error Skype Addiction Flash Corporate Profile Tech CIO Accountants A.I. Time Management Freedom of Information Integration email scam Advertising Point of Contact PDF Motion Sickness Fileless Malware Staffing Multi-factor Authentication Google Wallet Webinar Assessment SharePoint Scalability Windows XP Proxy Server Migration Society Connected Devices Google Calendar Upselling Best Available Messenger Keyboard Tracking Modem Wireless Headphones Displays Telephone Tip of the week Network Management VoIP Rental Service Meetings Term Equifax Micrsooft Fleet Tracking Touchscreen News Video Surveillance Electronic Medical Records Domains Knowledge Saving ZTime Analytic Web Server Directions Device security Drones MSP Consultation Recycling Public Speaking Cabling Recording Product Reviews Wi-Fi Administrator Dark Web Desktop Finance Technology Tips Books Shortcut Workers SSID Nanotechnology Social Network Business Cards Permissions Service Level Agreement Language Best Practives Audit Harddrive Read Entrepreneur Supercomputer Processing Startup Asset Tracking Fake News Debate Troubleshooting Health IT Environment Managed IT Service Username Data Warehousing GPS HIPAA Worker Logistics Unified Threat Management Backup and Disaster Recovery Electronic Payment Bookmark Music Gamification Access Device Management Reading Competition Samsung switches Screen Reader Writing Customer Resource management Microserver Emergency Hard Drive Disposal External Harddrive Productuvuty Managing Stress Regulation 3D Printing Printers CrashOverride Capital